Learn From the Past
A great designer once told me, if we continuously learn from history, we will realize that we can pretty much predict the future. That said, remember when this was the internet?
A great designer once told me, if we continuously learn from history, we will realize that we can pretty much predict the future. That said, remember when this was the internet?

Don't be silly.
Changing your brand typeface from (a modified, hence more ownable) Futura to the screen font Verdana is like me hanging your IKEA frames with the fake photo inside. There's no personality, no relevance and it looks generic.
I understand if you're thinking ubiquitous, simple, accessible design for all is perfectly articulated by using a ubiquitous, simple font which is accessible by all. However, this is your brand we're talking about. You're now at a crossroads between being known for good design, or just having cheap furniture.
Verdana was designed for the screen, use it all you want on your website, but in print you should exert more control. Just because your tabletops can be used as headboards doesn't mean your web font can be equally re-purposed.
Hoping for the best,
Clinton
ps. If you really wanted to change something, it should have been those meatballs. Bleh.

Upon reaching a certain age, you will encounter a theme party at which people will wear costumed interpretations of outfits they once wore when they were younger. Nostalgic and silly at the same time. I decided to skew more nostalgic and purchased these oldschool kicks, similar to a pair a cousin of mine had in the mid 80's, but with an '09 flair. Great memories.
Design is not always about visual prowess and technical know-how. Much more importantly, it's about understanding the concept and developing solutions which take the big idea and exemplify it.
User Experience and Brand Experience are like siblings. They both need your love and attention. One is not more important than the other, even though every parent secretly has their favorite.

Sprint has decided to use the concept of data visualization as the advertising concept to promote the new Palm Pre (available exclusively through Sprint). Interesting in a meta kind of way. The site actually seems a bit gimmicky, whereas most data visualization / aggregation can be used as a real tool, this site feeds random, seemingly useless facts because it can. Or even worse, because it's cool. Is Sprint really leading the technology charge right now? Is Palm really an innovative device, or another iPhone derivative?
User Experience without Brand Experience is like an unseasoned steak. In theory it's edible, but not very tasty.
is that Facebook is the quicksand that pulls me away from what I probably should be doing instead. (Like making tasty new posts) Every friend you have, group you belong to, or event you are attending may be considered a grain of sand.



From Band of Outsiders
directed by Jean-Luc Goddard, 1964
French New Wave cinema was a beautiful revolution against the myths of traditional film-making. This film is a beautiful example of such.
from Control (2007) directed by Anton Corbijn

This idea of sketching can extend well beyond visual design, even as far as the look and feel of your own personal appearance. When deciding on my Autumn 08 steez, I like to put together some moodboards before making any purchases. This extra 20 min can save hours in trips back to make returns while saving dollars in costly impulse purchases of items that aren't necessary. It's also a great way to see if your personal style really matches your personality. Put it next to your design work to see if "you" are coming across through every piece in your book. Great way to see yourself as others will first see you.
On one of the first interviews I went on (so long ago), I hadn't even realized I wore all dark and light grays, which matched my case, resume and business cards almost perfectly. The Creative Director commented that he could definitely see my sensibilities, which gave him reassurance that he knows what kind of designer he's investing in. I didn't get that position, but I definitely learned a helpful lesson.
This past Thursday, I attended the first in a series of lectures sponsored by the MFA in Interaction Design Program at SVA, entitled Dot Dot Dot. This series is put together by Liz Danzico, the program chair. The theme of this first lecture was "sketching". This makes perfect sense, being that is was the first event, and sketching is typically the first step in solving problems with design. (Those designers are always thinking.) Speakers included Tom Bodkin, design director, New York Times; Jake Barton, founder and principal, Local Projects; Andrew Sloat, graphic designer and videomaker; and Christopher Fahey, founding partner, Behavior. It was great to see other designers' process of thought before beginning design.
Everyone had a different way to sketch with different goals in mind for the sketch. Personally, I love to sketch before even giving a second's though to design. As it was stated during the lecture, sketching really helps you think through what you're doing. It allows you to try different scenarios quickly and think about their impact on the user. Sketching also helps you plan the bigger picture of how to design a system and where each piece fits in that system. It gives you an opportunity to make notes that highlight ideas or those problem areas to deal with during design phase. This is my sketch for the Robert Wood Johnson Foundation website pages I'm going to show in my portfolio. It's so helpful to see the big picture here. Now I can set a flow of how I want to talk through the site based on page type and where I can elaborate about interface specifics.
Janelle Monae Live at the Summerstage in Central Park
August 3, 2008
She reminds us to be passionate about our craft. Any creative professional needs that magic moment when you invent, innovate or become inspired. She clearly believes in what she is doing (2:57) and you should too.

Do you remember the movie The Green Mile, when John Coffey sucked up all the cancer out of the warden's wife and held onto it, hoping it wouldn't kill him, then unloaded it into that jack-ass Percy?
Well in our version the cast is a little different:
John Coffey: The Government / Taxpayers
Paul Edgecomb: Hank Paulson
Brutus Howell: Ben Bernanke
The Warden: America
Warden's Wife: Wall Street
Percy: Any jack-ass will do.
The new technology is about very big ideas that have huge, unseen potential, and very simple visual executions. This lends itself to the ideology of making technology invisible, whereas it just becomes part of your life. But when does the visual nature of these technologies becomes less than simple and end up just being plain? Does this take the wind out of the sails?
The new technology is also concerned more with the content at the expense of concept and execution. The concept becomes the ability to access this previously unavailable content, and furthermore, at your own control. But what happens when the novelty of access becomes a standard, price of entry rather than an advantage?
Labels: Eco Jobs, Environment, Green, observations, Pop Cast, Poverty, Solution, Van Jones
